The Observer’s owner describes targeted ads, cookies, and data sharing. Mercury Local rejects surveillance advertising. Here’s the privacy gap in Charlotte and why it matters to readers and businesses.
Tim Hwang says digital ads are a time bomb. We agree. Here’s why Mercury Local was designed to survive the collapse of the programmatic attention economy.
Cut through the cookie pop-ups. Learn what web cookies do, why most sites rely on them—and how Mercury Local delivers news without tracking crumbs.
Interruptive ads once bankrolled local news. Big Tech swallowed the model, CPMs cratered, and hedge funds finished the job. Here’s how attention merchants gutted hometown papers—and what’s next.